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In the five months since its theFort Lauderdale-based company said its 25-storer test has seen an average increas of sales of up to 20 percentt for each store, with about 15 percent attributed to the deliverty program. Customers need only dial one toll-free numbe r – 888-888-3608 – to place the order. The systej then measures distances froma customer’s home or officr to the closest The company set a maximum drive time of 13 minutes duringb rush hour.
“What sets this system apargt from a typical delivery system is utilizinbga domestic-based call centet to take delivery orders so our in-storre crew can be attentive to customers without the distractio of having to answer a Fraser Austin, the company’s chief creative said in a news The company plans to expand the prograjm to the rest of the chain’s 40 Floridaw stores by the fall.
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